Privacy Policy

Effective Date: 06/01/2025
Last Updated: 02/26/2026

West Coast Tour Partners LLC (“WCTP,” “we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website(s), purchase tickets, or interact with our services, including ScooTours, The Market Experience, Market to Glass Tours, Beneath the Streets partnerships, and the Friends Pass bundle (collectively, the “Services”).

By using our website or Services, you agree to the terms of this Privacy Policy.

1. Information We Collect

A. Information You Provide to Us

We may collect personal information that you voluntarily provide, including:

  • Full name
  • Email address
  • Phone number
  • Billing and payment information
  • Reservation details
  • SMS opt-in information
  • Marketing preferences
  • Customer service communications

If you purchase tickets, payment information is processed securely by our third-party payment processor. We do not store full credit card numbers.

B. Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address
  • Browser type
  • Device type
  • Pages visited
  • Referring website
  • Time and date of visit
  • Click behavior

We may use cookies, pixels, and similar tracking technologies.

C. Advertising & Retargeting

We use third-party advertising partners such as:

  • AdRoll
  • Google Ads
  • Meta (Facebook/Instagram)

These services may use cookies and tracking technologies to:

  • Show relevant ads
  • Retarget website visitors
  • Measure ad performance

You may opt out of interest-based advertising via:

2. How We Use Your Information

We use information to:

  • Process ticket purchases
  • Deliver confirmations and receipts
  • Provide customer support
  • Send SMS reminders (if opted in)
  • Send promotional emails (if subscribed)
  • Improve website performance
  • Analyze booking trends
  • Prevent fraud
  • Comply with legal obligations

We do not sell your personal information.

3. SMS & Marketing Communications

If you opt in to receive SMS or email marketing:

  • You may receive promotional messages, reminders, or special offers
  • Message frequency may vary
  • Message and data rates may apply
  • You may unsubscribe at any time

To opt out:

  • SMS: Reply STOP
  • Email: Click the unsubscribe link

We comply with applicable SMS and email marketing laws including CAN-SPAM and TCPA regulations.

4. Sharing of Information

We may share your information with:

  • Payment processors
  • Booking platforms
  • Tour partners (when necessary for reservations)
  • Marketing service providers
  • Analytics providers
  • Legal authorities when required

We require vendors to maintain reasonable security safeguards.

5. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information.

However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.

6. Your Privacy Rights

Depending on your location, you may have rights under applicable laws (including CCPA and similar state laws), including:

  • The right to request access to your personal information
  • The right to request deletion
  • The right to correct inaccurate information
  • The right to opt out of certain data uses

To exercise your rights, contact us at:

[Insert Privacy Email Address]

We will respond in accordance with applicable law.

7. Children’s Privacy

Our Services are not directed to children under 13. We do not knowingly collect personal information from children under 13.

If you believe a child has provided personal information, please contact us and we will remove it.

8. Third-Party Links

Our website may contain links to third-party sites. We are not responsible for the privacy practices of those websites.

9. Data Retention

We retain personal information only as long as necessary to:

  • Fulfill reservations
  • Comply with legal requirements
  • Resolve disputes
  • Enforce agreements

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.

11. Contact Us

If you have questions about this Privacy Policy, please contact:

West Coast Tour Partners LLC
Email: hello@westcoasttourpartners.com
Phone: 805-265-9600